Stage 2: Hard to leave · Fintech
Your network, data, purchases, and habits make leaving costly or awkward, even as the bargain shifts.
Stage
Function
-
Cash App
2 Hard to leaveSquare’s consumer wallet: still relatively simple, but Bitcoin, stocks, and borrowing expand the funnel toward fee-bearing products.
-
Stripe
2 Hard to leaveDeveloper-first payments rails: pricing is real, but docs and APIs still deliver strong surplus to builders versus legacy processors.
